AIDESZizi Graffiti



AIDES is the leading association fighting against aids in France, leading the way in all the battles that matter: discrimination, tolerance and open-mindedness.
Despite preventive actions on the field, massive communication remains essential. Graffiti has already taken up the challenge with more than 10 million spontaneous views on YouTube. Also, AIDES - Graffiti is in 9th place with 249,104 global shares in the Top 20 Rundown !
Assertive yet hilarious, Graffiti delivers the message in the most efficient manner...
This TVC celebrates happy sex... as long as it is safe.
It’s also a reminder that condoms can be seen as an appealing asset !
More stuff are to be released in the next months to keep building the world of Willy the graffiti… talk soon then !




Vimeo link : http://vimeo.com/10778076